Foundation in Digital Marketing

Course Description

Ready to start your digital marketing journey? 

Dive into the SkillCircle’s Foundation Course in Digital Marketing! Over the course of 3 exciting months, you will be learning through live sessions full of in-depth learning – no boring lectures, just hands-on practical training! Get not just one, but 5+ certifications to showcase your skills to the world. 

We make sure you’re up to date with all the latest trends in digital marketing, so you’re always ahead of the game. And the best part? We’ve got your back with our Placement Assistance program, to help you get that dream job. Let’s grow in the digital world together – join us now!

Program Key Features

What You’ll Learn From This Course?

Why you should learn this?

Learning Digital Marketing in today’s digital era can make you stand out of the crowd due to its increasing demand across different industries. With extraordinary skills in areas like, SEO, Web designing, Social Media Marketing, Content Creation, Paid Ads and a lot more, you can unlock the doors of opportunities in the evolving industry trends.

Digital Marketing with SkillCircle can be your pathway to success in this business landscape.

Program Curriculum

  • The Digital Landscape
  • Elements & Platforms
  • Brand Audit Digitally
  • Target Audience
  • Tofu
  • Mofu
  • Bofu
  • Setting Up Your First Funnel
  • ClickFunnel vs Normal Funnel
  • Funnel Automation
  • Design Thinking
  • Types of Design Format for Different Platforms
  • Design using Canva Pro
  • Logo Making for Brands
  • Using Biteable
  • Veed.io
  • Relevancy of Blogging
  • Platforms for Bloggers Earning
  • Working on Blogger.com
  • First 1000 Visitors on your blog
  • Understanding of Domain Names
  • Purchase of Web Hosting
  • Tools, Themes & Plugin for Use and more
  • First 1000 visitors on your website
  • Building Site Architecture of your website
  • Setup up your own website wordpress panel
  • Installing Themes
  • Uses of Plugins, Tools, and more
  • Setting Tracking Codes for your website
  • Website Optimization for Mobile
  • Importance of Optimization
  • Why SEO?
  • Google algorithm and how to avoid penalties
  • Black Hat Vs White Hat Vs Grey Hat SEO
  • On-Page Optimization (Meta Tags, Headers Tags, Image Tags and More)
  • Off-Page Optimization (Quora, Youtube, Blogs, and more)
  • Analysis of GMB Account
  • Setup Local & International GMB
  • SEO of GMB Area wise
  • Managing Ratings and Reputation
  • Facebook
  • Twitter
  • Linkedin
  • Quora
  • Twitter
  • Pinterest
  • Snapchat
  • Youtube
  • Who is you customer?
  • Where is your customer?
  • What are your goals?
  • When will you communicate
  • What differentiates You?
  • How will you Execute?
  • Setting up a social media account
  • Practices to follow on page
  • Types of content on each platform
  • Dos & Don'ts of posting
  • Profile vs Page vs Groups
  • Content Strategy - Videos/Reels/Posts
  • Using Buffer & Hootsuite to schedule and publish
  • Setting up a marketing plan for paid marketing
  • Importance of Ads Panel
  • Set-Up up an Advertisement
  • Choosing the right campaign objective
  • Setting campaign budgets and bids
  • Ads Placement and their importance
  • Designing social media ads
  • Importance and Ads key terms
  • keyword research
  • set up your first google adwords campaign
  • Search Ads, Display Ads, Shopping Ads, Remarketing Ads.
  • Set Objectives of campaigns
  • Review of campaigns
  • Review of Campaigns
  • Setting up a google analytics account
  • Placing the tracking code on the site
  • Setting up conversion tracking goals & events.
  • Reading GA Data

Tools You will learn.

Hiring Partners

Learning Outcomes

There are many fields will be open after doing successfully Digital Marketing Course Student can become….

Digital Marketer

Agency Owner

SEO Executive

Website Designer

Social Media Marketer

Freelancer

Performance Marketer

Content Writer

Meet Your Mentors

We have more than 100+ mentors.

Amit Gupta

VP Amar Ujala

Pranav Jha

Founder : AP Web World

Nishkarsh Sharma

Dropshipping Expert

Parul Mehta Bhargava

Founder: vCommission

Girish Singh

Uber: Head of Marketing

Amit Chawla

Business Clarity Coach

Success Journey

Testimonials

Upcoming Batches

ONLINE BATCH

Last Date: April 15, 2024

Offline Batch

Last Date: April 15, 2024

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