Diploma in Digital Marketing

Course Description

Planning to become an industry expert?

With SkillCircle’s Diploma in Digital Marketing, you can become an expert in the field of digital marketing. In today’s world, staying ahead of the crowd is essential for success in your journey. Whether you’re planning to grab a high-paying job for yourself or to start your own business, you need to gain in-depth industry knowledge. Why SkillCircle? We here focus on practical experience and exposure more than theoretical knowledge. Our 11-month diploma program consists of all the domains that you require to become an expert.

Not only will you learn, but you will earn as well. We will guide you throughout your journey, and also provide you 1-month specialised training in E-commerce/performance marketing, and 2-month paid internship with Ahujamedia.com.

What after internship? Worried? We got your back.

Our placement cell makes sure that you’ll have the job of your dreams in your hand. With our guaranteed job placement policy, we make sure that all our skillers get placed at their desired workplace.

Program Key Features

What You’ll Learn From This Course?

Why you should learn this?

To achieve something that others don’t have, you have to learn something that others don’t. By joining the diploma in digital marketing you can stay ahead of this competitive landscape and secure your career. With endless career options and high-paying skills, you can leave the world behind. It opens the door to various opportunities, whether you’re planning for a job or to become an entrepreneur.

What are you waiting for? Enter the digital era with our diploma in Digital Marketing and start your journey today….!!!

Program Curriculum

  • The Digital Landscape
  • Elements & Platforms
  • Brand Audit Digitally
  • Target Audience
  • Tofu
  • Mofu
  • Bofu
  • Setting Up Your First Funnel
  • ClickFunnel vs Normal Funnel
  • Funnel Automation
  • Design Thinking
  • Types of Design Format for Different Platforms
  • Design using Canva Pro
  • Logo Making for Brands
  • Using Biteable
  • Veed.io
  • Relevancy of Blogging
  • Platforms for Bloggers Earning
  • Working on Blogger.com
  • First 1000 Visitors on your blog
  • Understanding of Domain Names
  • Purchase of Web Hosting
  • Tools, Themes & Plugin for Use and more
  • First 1000 visitors on your website
  • Building Site Architecture of your website
  • Setup up your own website wordpress panel
  • Installing Themes
  • Uses of Plugins, Tools, and more
  • Setting Tracking Codes for your website
  • Website Optimization for Mobile
  • Importance of Optimization
  • Why SEO?
  • Google algorithm and how to avoid penalties
  • Black Hat Vs White Hat Vs Grey Hat SEO
  • On-Page Optimization (Meta Tags, Headers Tags, Image Tags and More)
  • Off-Page Optimization (Quora, Youtube, Blogs, and more)
  • Analysis of GMB Account
  • Setup Local & International GMB
  • SEO of GMB Area wise
  • Managing Ratings and Reputation
  • Facebook
  • Twitter
  • Linkedin
  • Quora
  • Twitter
  • Pinterest
  • Snapchat
  • Youtube
  • Who is you customer?
  • Where is your customer?
  • What are your goals?
  • When will you communicate
  • What differentiates You?
  • How will you Execute?
  • Setting up a social media account
  • Practices to follow on page
  • Types of content on each platform
  • Dos & Don'ts of posting
  • Profile vs Page vs Groups
  • Content Strategy - Videos/Reels/Posts
  • Using Buffer & Hootsuite to schedule and publish
  • Setting up a marketing plan for paid marketing
  • Importance of Ads Panel
  • Set-Up up an Advertisement
  • Choosing the right campaign objective
  • Setting campaign budgets and bids
  • Ads Placement and their importance
  • Designing social media ads
  • Importance and Ads key terms
  • keyword research
  • set up your first google adwords campaign
  • Search Ads, Display Ads, Shopping Ads, Remarketing Ads.
  • Set Objectives of campaigns
  • Review of campaigns
  • Review of Campaigns
  • Setting up a google analytics account
  • Placing the tracking code on the site
  • Setting up conversion tracking goals & events.
  • Reading GA Data
  • Engagement of users in Social Media Platform
  • Choosing the right influencer for your brand
  • Micro vs Macro Influencers
  • Launch your 1st Influencer Marketing Campaign
  • Good Design Practices
  • Do's and Don'ts of Design
  • Understanding consumer psychology
  • Case Studies
  • Creating Channel
  • Creating Attractive Thumbnails
  • Types of Youtube Ads
  • Youtube SEO
  • Managing Insights
  • Vidooly & Social Blade-Hands-on
  • Types of Email
  • Bounce Rate vs Open Rate vs
  • Delivery Rate
  • Analytics and Optimisation
  • Creating Lead Magner
  • Setting up Email Automation Workflow
  • Email Marketing tools (Mailchamp, Mailerlite, etc)
  • Creating the First Email Campaign
  • Understanding of the Basics of
  • Copywriting
  • Rules and Guidelines for Copywriting
  • Copywriter Process
  • Copywriting Tools
  • ORM in 2024
  • Customers exceptation
  • Methods to deal with a crisis
  • Social Listening
  • Factors to look at for E-Commerce Stores
  • Product Listing on an E-Commerce Platform
  • Payment Gateway Consideration
  • Drafting First Freelancing Proposal
  • Making Online Invoices
  • Sales Pitch
  • Lead Generation & Pitch Formation
  • Business Automation
  • Negotiation & Payment Setup

ATES E-Commerce Specialist Program

Amazon Trained E-Commerce Specialist (ATES) is a first of its kind enterpreneurship program launched by Amazon, which is aimed at providing business opportunities to budding entreprenerurs. This program provides an opportunity to earn money with no limits by launching new sellers and helping existing sellers selling on Amazon.in Program Objective
  • How E-Commerce works, Why & How online businesses are growing
  • Manage Account, New Listing tool
  • Online Inventory Management
  • Price & Quantity updates create promotions
  • Title Maker tool
  • Sales boosters & Campaign Manager
  • Managing Amazon emails, Emails to customer
  • Manage Orders, Order Tracking, and Order Processing
  • Manage Returns & Refund
  • Sales Training
Program Benefits
  • Become an entrepreneur
  • End-to-end Management of Amazon seller platform (B2C)
  • Exposure to the live account of Amazon & hands -on experience
  • Exposure to Amazon’s advanced tools
  • Advanced sales techniques of e-commerce
  • Current & future industry opportunities & challenges
  • Certification in E-commerce by Amazn will be an add-on to your DV
  • Get the opportunity to work with Amazon on the freelance/part-time basis
  • Get and earning opportunity, can earn monthly 40k to 50k
  • No Targets, No Timelines
Earning Opportunities
  • New Seller on-Boarding for every new seller’s sale of up to 12 lacs, in 3 months Amazon pays up to 75000
  • Servicing Existing Sellers Earn up to 3 Lacs/Month by servicing 100 sellers by charging them Rs. 3000/Month
  • Consulting Teach Sellers about Managing their Seller’s Account and charge them a one-time consultancy fee
  • Managed Servcies You can manage 1000’s of Amazon Seller’s product deliveries, Returns, and Sales and charge them a monthly retainer fee.

Tools You will learn.

Hiring Partners

Learning Outcomes

There are many fields will be open after doing successfully Digital Marketing Course Student can become….

Digital Marketer

Agency Owner

SEO Executive

Website Designer

Social Media Marketer

Freelancer

Performance Marketer

Content Writer

Meet Your Mentors

We have more than 100+ mentors.

Amit Gupta

VP Amar Ujala

Pranav Jha

Founder : AP Web World

Nishkarsh Sharma

Dropshipping Expert

Parul Mehta Bhargava

Founder: vCommission

Girish Singh

Uber: Head of Marketing

Amit Chawla

Business Clarity Coach

Success Journey

Testimonials

Upcoming Batches

ONLINE BATCH

Last Date: Mar 30, 2024

Offline Batch

Last Date: Mar 31, 2024

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